Design Brief 1 - Logo Development
After we selected the logo I then went onto developing the logo. This was achieved by experimenting with different type layouts within the logo (4). During this stage we came together and voted on the best and we both selected the bottom right variant. This is because we both like how all the secondary information was contained within the logo. However the two stars on either side of the logo needed to be moved to be aligned with main type of the logo. After this stage I then moved onto experimenting with colour and how I could explore different opacity within the logo to create hierarchy within it (5). However when I showed Kira she said she didn’t like them as at a small scale the information would be too hard to read which I agree with. So we decided to leave every section of the logo at 100% opacity.
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